LeShuttle

Our journey with LeShuttle.

From re-platforming the website to delivering a sustainable SEO strategy, we help one of the seven wonders of the modern world capture booking intent for those travelling between mainland Europe and the UK.

LeShuttle first partnered with Crafted to re-platform its website. Built on Kentico, our production, DevOps, testing, SEO and development teams, combined to deliver a new site that achieved both technical and marketing ambition.

The marketing team now had a dynamic platform that supported its various customer behaviours and profiles. The scalable platform handles millions of sessions each month and powers personalised onsite content, email communications and integrating with its Single Customer View CRM.

By combining search strategy with technical SEO foundations, search engines see LeShuttle as the authority in its industry, positioning the site higher in rankings and resulting in millions of pounds of additional revenue.