International campaigns

We get under the skin of global brands to plan and manage compelling localised marketing campaigns that generate success in new and existing markets and strengthen your overall global communications.

We’re experts in delivering multi-lingual digital marketing campaigns, having managed PPC and display advertising campaigns across more than 25 countries - utilising AdWords, Bing, Facebook, Twitter and many other advertising networks - and overseen on-site content translations in up to 11 different languages.

Successful international marketing campaigns rely on engaging multi-lingual or culturally-adapted content and creative that suits the varying needs and expectations of your global audience. We work with you to understand and define clear campaign objectives that inform messaging and define standard reporting metrics across markets.

Defining global strategy

We work with our clients to plan multi-market campaigns, specifying individual briefs, campaign timelines, technical requirements and liaise with local stakeholders to understand necessary market variations, creating an achievable roadmap for international expansion. Our insights team never deal with generalisations and assumptions, only specifics.

Crossing cultural and linguistic borders

Our digital marketing efforts ensure our clients’ vision and voice is native to their target customers – wherever they are in the world. We deliver increased visibility in search engines using international keyword research based on relevant phrases your customers are using in each strategic region rather than literal meanings in the brand’s source language.

Consistent multi-platform experience

Wherever your customers are in the world, our web design and development team guarantee a seamless communications and browsing experience on desktops, tablets and smartphone devices so that the right message is received in the best possible light, whatever the medium. 

Why appoint us?

Experience Better agency relations

– we’re different; we value long-term trusted partnerships, not short-term vanity

Our results-focussed approach delivers;

every strategy is aligned with your business metrics

We know what works;

we’ve been solving marketing challenges for brands since 2005.

Call 01473 213222

This was an expansive brief – to unite our online brand presence across more than 150 countries, in eleven languages, in one global responsive website. The result is a stunning-looking site and a first-class user experience for both our global customer base and our staff, with the Kentico CMS making it easy to upload and approve content in any one of our 450 offices. Crafted has truly set the benchmark for websites in the freight sector, both in terms of design and functionality. Joe Cook
Director of Global Marketing & Communications - MSC Mediterranean Shipping Company

Global container shipping line with more than 60,000 employees across 150 countries